In the world of website design and search engine optimization, information and innovations are constantly evolving. Our online marketing blog takes an in depth look into the subjects that currently affect your website. If you’re after a little information or useable marketing strategies to grow your business we have what you need.
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One big mistake you might make when trying to attract media coverage is to forget that reporters are busy people — stretched with deadlines constantly looming. Luckily, this problem is avoidable. Just make it as easy as possible for a reporter to see why covering your story is a good idea. Here are five tips [...]
Did you know what a ‘Call to Action’ is? In terms of websites a ‘call to action’ is something that makes a user or web visitor click through to other material. Just like it sounds, a user is taking action within your website. They could be making contact, downloading a PDF, or clicking through to [...]
What happens to your web traffic once it lands on your website? Are users dropping-in and bouncing-out of your web pages faster than you can think? Then you need to reduce your bounce rate, and there’s more than one way to skin this cat. When visitors land on your pages they are looking for something [...]
Do you have a ‘guy’? You know. A mechanic, repairman or contractor that does all of your work, otherwise known as ‘your guy’? Every so often your close friend or family member will mention some sort of problem in their life. Most of the time it’s car trouble or an air conditioning unit on the [...]
Do you have a website? In business it’s pretty much a foregone conclusion that you need a website to run a successful venture in the long-term. Unfortunately some businesses don’t even attempt at a web presence and their sales suffer as a result. Getting placed on business directories and local websites such as government and [...]
Pushing your website onto the first page of results in a Google search is no easy task. In fact, with all the competition for keyphrases, it’s no wonder the top rankings on the Internet are so hard to obtain. All the on-page and off-page SEO won’t help you if you don’t rub elbows with others [...]
