Collingwood “Digital Marketing For Your Business” Workshop – June 19

* this press release prepared by Digital Marketing Consultant Kai Hulshof & Library Technology Coordinator Claire Reyes for the Collingwood Public Library For immediate release Digital Marketing For Your Business Collingwood, ON (May 25, 2017) – SEO, analytics, reMarketing, citations and online reviews. What do these words mean? How can knowing more about these topics… Continue reading →

are business directories still relevant

Tough Question: Are Business Directories Still Relevant?

With all of the changes that have taken place in search algorithms and social media ranking protocols in the last few years, some time-tested methods for developing web traffic have come into question. One of those is business directories. Are they still valuable? We think the answer is yes, with some caveats. Here are some… Continue reading →

google places review

How to Get a Google Places Review

Creating a Google Places Listing for your business is important if you want to be found in local searches online. Most consumers search the internet for a product or service before they leave their homes to find the business they want to visit to make their purchase. Just like websites, Google Places Listings follow a… Continue reading →

local seo

Local SEO: Getting found locally

Winning search engine optimization battles online is a fantastic way to increase your profit margin but some businesses have a focus more towards local sales. Even in small cities and towns consumers tend to search for what they need online before they head out the door. Businesses like restaurants, gas stations, storage facilities and real… Continue reading →

online marketing basics

Online marketing basics – Get Online already!

Do you have a website? In business it’s pretty much a foregone conclusion that you need a website to run a successful venture in the long-term. Unfortunately some businesses don’t even attempt at a web presence and their sales suffer as a result. Getting placed on business directories and local websites such as government and… Continue reading →