Local SEO


Collingwood “Digital Marketing For Your Business” Workshop – June 19

Collingwood “Digital Marketing For Your Business” Workshop – June 19
09 Jun 2017

* this press release prepared by Digital Marketing Consultant Kai Hulshof & Library Technology Coordinator Claire Reyes for the Collingwood Public Library For immediate release Digital Marketing For Your Business Collingwood, ON (May 25, 2017) – SEO, analytics, reMarketing, citations and online reviews. What do these words mean? How can knowing more about these topics help your business increase top line sales? The Collingwood Public...

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Tough Question: Are Business Directories Still Relevant?

Tough Question: Are Business Directories Still Relevant?
09 Feb 2017

With all of the changes that have taken place in search algorithms and social media ranking protocols in the last few years, some time-tested methods for developing web traffic have come into question. One of those is business directories. Are they still valuable? We think the answer is yes, with some caveats. Here are some tips for getting the most out of your business directory...

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How to Get a Google Places Review

How to Get a Google Places Review
25 Jun 2012

Creating a Google Places Listing for your business is important if you want to be found in local searches online. Most consumers search the internet for a product or service before they leave their homes to find the business they want to visit to make their purchase. Just like websites, Google Places Listings follow a set of optimization rules that determine who shows up in...

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Local SEO: Getting found locally

Local SEO: Getting found locally
28 May 2012

Winning search engine optimization battles online is a fantastic way to increase your profit margin but some businesses have a focus more towards local sales. Even in small cities and towns consumers tend to search for what they need online before they head out the door. Businesses like restaurants, gas stations, storage facilities and real estate companies tend to go after keywords with their hometown...

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Growing Your Online Web Presence

29 Feb 2012

Online marketing is simple, really. Like any other form of marketing, it’s about being in the right place at the right time with the right message. Meet your audience where they are, deliver an effective message and encourage engagement – no matter what the medium. But online there’s a difference. The online world is the most measurable marketing medium that’s ever existed. And for that...

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Online marketing basics – Get Online already!

Online marketing basics – Get Online already!
24 Jan 2012

Do you have a website? In business it’s pretty much a foregone conclusion that you need a website to run a successful venture in the long-term. Unfortunately some businesses don’t even attempt at a web presence and their sales suffer as a result. Getting placed on business directories and local websites such as government and municipal sites is a start, but it only directs people...

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