7 Places to advertise your business

7 Places to Advertise Your Business Online

*One of our clients uses Our Kids Private School and Summer Camp marketing to promote their therapeutic boarding school around the world. We attended a webinar they offered, and this slide about places to advertise your business really captured our attention. We wrote this blog post based on it. When it comes to building an online presence, the… Continue reading →

PPC pay per click image

Just what is Pay Per Click or PPC?

Your computer is becoming more like you every day. It behaves like you. It looks like you. And most importantly to advertisers: It has the same interests as you — and that’s no fluke. The idea of streamlining pertinent content has changed the way we consume information. More information is coming directly to us and less… Continue reading →

Organic search serp pay per click search engine results page

Organic vs Pay Per Click – A SERP Breakdown

Understanding the rules surrounding search engine optimization can be difficult, especially if you don’t understand the basics. In terms of search engine results there is nothing more basic than ‘SERP’, ‘Organic’ and ‘Pay-Per-Click’ (PPC). What is a SERP? When you search a keyword in a search engine like Google, it generates a Search Engine Results… Continue reading →