Join Us & Google August 16 – Digital Marketing For The Retail Industry
25 Jul 2017
Learn Directly From Google
You’re invited to come and learn for free!
We’re partnering with Google and the Enterprise Centre in Collingwood to host a free event on Wednesday, August 16 from 11:30am to 1:30pm
During this event, we’ll discuss the importance of digital marketing for the Retail Industry and share trends, research and insights that can help you reach your audience in all their moments of need.
Our first speaker, Kristen Johanson will be discussing how the shopping process continues to evolve, affecting buyers’ path to purchase and ultimately conversion. Kristen will explain how retailers can get ahead by adjusting their advertising strategies to target consumers where they are spending their time.
Our second speaker, Alex Chen, will speak about the power of Google Shopping and provide recommendations that can be implemented in AdWords.
We’ll also cover some tips and tricks on how to find new leads and make the most of your online marketing investment.
The presentation is for beginners, no knowledge required.
We’d love for you to join us and invite anyone you think would benefit.
What: Digital Marketing For The Retail Industry
When: Wednesday, August 16
11:30am – Networking & Refreshments
12-1pm – Google LiveStream Presentation
1pm – Open Forum – Digital Marketing Q&A
Where: Creative Space – 60 Hurontario Street Collingwood, Suite 201
RSVP ASAP (space is limited to 20 attendees). We’d love to see you there!
Have questions? Check out the FAQs below:
What is a Google Partners Connect?
Partners Connect is an event, sponsored by Google, that helps badged agencies like ours deliver valuable information directly from Google to our clients. We invite businesses to watch Google thought leaders discuss the value of online advertising and how to succeed on the web.
When is the Partners Connect event?
Partners Connect is on Wednesday, August 16. We recommend that you arrive 30 minutes early to have a refreshment and settle in – and talk about anything to do with digital marketing. The event is comprised of two parts: streamed content from Google, bookended by two short Q&A sessions with Canopy Media.
Is attending the Partners Connect event free?
Who will be speaking at Partners Connect, and what topics will they cover?
Speakers and panelists have been selected for their proven expertise in digital advertising and/or marketing.
In today’s digital world, the shopping process continues to evolve, affecting buyers’ path to purchase and ultimately conversion. Kristen will explain how retailers can get ahead by adjusting their advertising strategies to target consumers where they are spending their time.
Alex will speak about the power of Google Shopping and provide recommendations Partners and advertisers can implement together in AdWords.
How long will the Google broadcast last?
The broadcast should last approximately 40 minutes. There’s plenty of time before and afterwards to answer your questions.