The only thing worse than having no website is having a website that you can’t use. It sits there online, dangling electric carrots of information in front of the needy masses. You may have content and downloads that users truly want to engage with but they go largely unused. You may have asked yourself on…
Category: Website Design
Content Management Systems vs Coded Websites
Running a profitable business can be a challenge. Having an effective website is a sure-fire way to increase the odds of success. There are many different ways to build and manage your website, some with more advantages than others. Programming a website from scratch with coding languages such as HTML, CSS and PHP has long…
What makes a website work?
What makes a website work? People. Like most things in life, there are no shortcuts to success. Sure, you can argue a robot is capable of making a pretty good car these days. And sure, you can argue the self-checkout machine does a pretty good job at the grocery store. But no amount of technology…
Why a CMS is Best
If you’re anything like us, you’ve spent a fair amount of time wrestling with your content to make it work and look exactly how you want it to. It can be a frustrating fight — especially when you don’t have a fair amount of time to spare. This is why content management systems (CMS) arrived…
What is browser compatibility testing?
You want your website to look the same on everyone’s computer right? But not everyone uses the same browser. You might use Internet Explorer. We use Firefox, most of the time. Google has their own browser called Chrome. Mac users often use Safari (but it’s available for PC too…). There’s tons of other browsers most…
BigCommerce: Our Favourite E-Commerce CMS
There are many content management systems that allow you to group, organize and grow your web content. For those of us that have more specific needs, E-Commerce solutions for example, the CMS we choose needs to be able to create complex listings with limited effort. Here at Canopy Media we use BigCommerce for all of…
Website Conversion is the Ultimate Goal
Window shopping is nice. It’s free. It’s pretty. There’s no pressure to buy anything. But all the window shopping in the world can’t keep business owners operating in the black. Customers do. So, if you want to convert your website window shoppers into website customers, some conversion tools are probably a good idea. What brings customers into…